Top Etsy Alternatives | 5 Places to Sell Your Handmade Goods in 2025

If you’re looking for new places to sell your handmade goods, Etsy may not be the right choice in 2025. 

If you want lower fees, more control over your shop, or a different kind of audience, there are plenty of great alternatives you can try.

Here’s a list of places where you can sell your handmade products in 2025 without relying on Etsy.

Why Look for Etsy Alternatives?

Etsy is great, but it's not for everyone. High fees, strict policies, and tough competition can make it frustrating for sellers. 

Also, branding is limited since you're stuck within Etsy's ecosystem, so if you're looking for more control over your business and profits, looking into alternatives might be the right move.

5 Top Etsy Alternatives for 2025

Shopify

If you're looking for an Etsy alternative that gives you complete control over your store and brand, Shopify is a top choice. 

Unlike Etsy, Shopify operates on a flat monthly subscription starting at $29, with no listing fees, making it a cost-effective option for serious sellers. It offers full customization with a vast selection of themes and apps, plus seamless integration with social media and other marketplaces. 

However, the monthly costs can be a drawback for small businesses, and driving traffic to your store requires more effort since you won’t have Etsy’s built-in audience. 

If you’re committed to building a long-term business and don’t mind handling your own marketing, Shopify is an excellent investment. 

Big Cartel

If you're looking for a more budget-friendly alternative to Shopify, Big Cartel is a solid option. It offers a free plan for up to five products, with paid plans starting at just $9.99/month, making it a great choice for small-scale sellers. 

Unlike Etsy, there are no listing fees or commissions, so you keep more of your profits. The platform is designed for creatives and is incredibly easy to use, though it does come with some trade-offs, it lacks the advanced features and marketing tools that Shopify offers. 

But, if you’re selling a small number of handmade products and want a simple, no-fuss store setup, Big Cartel is a great place to start.

Squarespace

For creatives who want their online store to be as visually stunning as their products, Squarespace is a fantastic alternative. 

Starting at $23/month, it offers professionally designed templates and an intuitive drag-and-drop builder, making it perfect for artists, jewelry makers, and home decor brands. 

Unlike Big Cartel, Squarespace comes with built-in marketing tools like SEO, email campaigns, and social media integrations to help you grow your audience.

But, it is pricier than Etsy and doesn’t offer as many third-party integrations as Shopify.

Wix

Looking for a more affordable and flexible alternative to Squarespace, Wix is a great option. With pricing starting at $16/month, it offers a budget-friendly way to build a fully customizable online store without needing any coding skills. 

Compared to Squarespace and the others on this list, Wix gives you even more design freedom with hundreds of templates and apps, plus the bonus of no transaction fees. 

The only drawback I feel is that the platform can be a bit overwhelming for beginners, and it lacks some of the advanced e-commerce features found in Shopify. 

Amazon Handmade

Amazon Handmade could be the perfect Etsy alternative for you because it lets you tap into a massive customer base and expand your reach. 

With no monthly fees and only a 15% commission per sale, it’s an excellent option for sellers who want exposure to millions of potential buyers. 

Amazon Handmade is also integrated with Fulfillment by Amazon (FBA), where they handle shipping for you. But this comes with its own challenges, competition is fierce, and the 15% commission can eat into your profits. 

Using Etsy? Here’s Why You Should Move

High Fees Eat into Profits

Etsy charges listing fees, transaction fees, and payment processing fees, which add up quickly. Some platforms, like Shopify or Big Cartel, offer flat-rate pricing or lower transaction costs, allowing you to keep more of your earnings.

Overcrowded Marketplace & Competition

Etsy has millions of sellers, making it harder to stand out. Switching to an alternative can provide a more focused audience, meaning your products don’t get lost in a sea of similar listings.

Frequent Policy Changes

Etsy has made policy updates that many sellers find frustrating, such as forced advertising fees or stricter handmade guidelines. Alternative platforms often allow more flexibility in how sellers run their shops.

Limited Branding & Customization

On Etsy, every store looks relatively the same, and branding opportunities are limited. With alternatives like Shopify and Wix, you can create fully customized stores that align with your brand identity.

Dependence on a Single Platform Is Risky

Relying solely on Etsy means you’re at the mercy of their rules and algorithms. If your shop gets suspended or policy changes impact your sales, your business suffers. Having a presence on multiple platforms provides security and stability.

Better Control Over Customer Relationships

Etsy owns customer data and limits direct marketing to past buyers. Selling through an independent website or an alternative marketplace gives you more control over email lists, re-targeting, and customer engagement.

Takeaway

While Etsy remains a popular marketplace, high fees, policy restrictions, and intense competition make it less appealing for many sellers in 2025.

Platforms like Shopify, Big Cartel, Squarespace, Wix, and Amazon Handmade offer greater control, lower costs, and unique benefits tailored to different types of handmade businesses.

Diversifying your selling platforms can help protect your business, enhance your branding, and maximize profits.

Also Read: 13 Best AliExpress Alternatives